Aspira Nigeria Limited, the manufacturer of Viva detergents, has launched the "Lifestyle Mini Brunch" series to enhance consumer education on fabric care. The inaugural event, themed "Come Wash with Hilda" and held in Lagos, featured brand ambassador Hilda Baci, who provided live laundry demonstrations to showcase the performance and versatility of the Viva product range. This initiative is part of the company’s broader strategy to engage consumers directly and provide practical insights into garment maintenance.