Leadway Group is expanding its support for Nigerian Small and Medium-sized Enterprises (SMEs) through the upcoming 2026 edition of the Leadway Lifestyle Fair. Following the success of its inaugural event, the insurer is providing a platform for emerging businesses to showcase products and engage consumers directly without exhibition costs. The initiative, themed For the Love of the Naija Lifestyle, is scheduled for October 24 and 25 at Systemspecs Headquarters in Oniru, Lagos. This effort complements Leadway’s broader SME strategy, which includes the Media Dash platform, aimed at providing entrepreneurs with necessary visibility and market access beyond traditional financing.